I partnered with experiential design agency Next/Now to edit the video content for their redesign of the 360 Chicago concourse, formerly known as the John Hancock Observatory.
Drone footage of the tower and a live action shoot from Next/Now was combined with 3d animation and footage from local filmmakers and photographers. The main film in the lobby tells a brief history of Chicago, the history of the building as well as introducing the viewer to the people and neighborhoods of Chicago today. The screen size is 39 x 4.5ft, spanning two walls.
In another room, “City Beautiful,” highlights of city living are told through video, sound, and animated photography across the walls.
An experience definitely worth visiting. View the full scope of the project below: